Skills
HTML
Screaming Frog
Google Search Console
Google Sheets
CSS
Ahrefs
Google Analytics
Keyword Planner
SerpStat
SeRanking
Google Trends
Google Data Studio
Maxym Bychek
Middle SEO specialist
I graduated with a Bachelor's degree in History from Ukrainian Catholic University. As a result, I've gained good analytical and strategic skills. So, I’ve decided to work in marketing.
My SEO career started with a LinkBuilder position in one of the biggest non-commercial leasing companies. The primary responsibility was backlink analysis, the creation of link-building strategies, and looking for new opportunities growing for our sites. After the internal SEO courses, I started working with main On-Page and Off-Page tasks.
I gained experience in SEO project management and used that chance in my next jobs and freelance period. The primary responsibilities were creating strategies, providing semantic analysis, technical audits, creating tasks for developers and copywriters, working with designers, and communicating with clients. Also, I practiced with advertising tools and social media. I worked with brands in specific niches, including retail, healthcare, publishing, non-profit, tabletop games, e-bicycle, etc.
At the same time, I entered the Ukrainian Catholic University for a master's degree in "Media Communications" in order to improve my knowledge in the field related to my work. And since the beginning of Russia's full-scale invasion, I have been coordinating the work of the UCU Volunteer Center. The main direction is to provide the military with tactical medicine.
Technical Skills
- Deep understanding of SEO principles and Google algorithms
- Development and implementation of SEO strategies (Off-page, On-page, Link Building
- Keyword analysis: search and categorization
- Content marketing experience: development of content plans and strategies
- Creation of technical specifications for the developer and copywriter
- Ability to process and organize large amounts of information
- Set up Google Analytics
- Experience with Google Ads
- Facebook and Instagram maintenance (SMM)
- Writing analytical text
- Planning and implementation of project development strategy
- Coordination of teamwork on projects
- Cooperation, coordination, and organization of work with stakeholders in the marketing direction
- Documentation and reporting
Experience
Mettevo
Nov 2023
- Search Engine Optimization Specialist
Ukrainian Catholic University (Part-time)
Feb 2022
- Project Manager: UCU Volunteer Center
TERNALA
Sep 2020 - Apr 2023
- Search Engine Optimization Specialist
MatchOffice
Aug 2019 - Aug 2020
- Search Engine Optimization Specialist
Entrepreneurs Committee in Lviv Oblast
Jun 2018 - Sep 2018
- Administrative Manager
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