Welcome to Shivaloka
For Shivaloka, a brand offering spiritual and metaphysical products in Bali, we were tasked with redesigning their website to better reflect their unique offerings and provide an intuitive, engaging shopping experience. The primary goal was to enhance the brand’s online presence through UI/UX design services, WordPress development, and e-commerce web design.
- services
- ux/ui design
- web design
- wordpress development
- niches
- Jewelry, Spiritual, e-commerce
- client location
- Bali
- year
- 2024
problem
- The site needed to load quickly even with a large number of high-quality images and dynamic elements.
- Users needed to easily find and order products while enjoying an aesthetically pleasing browsing experience.
- Payments had to be fast, secure, and user-friendly worldwide.
- The site needed to rank highly on search engines to attract customers without significant advertising spend.
- The site needed to work seamlessly on all devices, from smartphones to large screens.
solution
- Optimized images (WebP, lazy loading), used a CDN for distributed content delivery, minimized code (CSS, JS, HTML).
- Minimalist and intuitive design, clear product catalog structure, convenient filters and categories (e.g., “Mantra Bracelets”).
- Integrated Stripe and PayPal for multi-currency payments, implemented SSL encryption and user data protection, optimized checkout process to reduce cart abandonment.
- Optimized keywords and meta tags, used structured data for improved indexing, developed a blog section for content marketing.
- Responsive design for mobile devices, testing on various screen resolutions, optimized interface for mobile shopping.
The target audience
Shivaloka caters to spiritually minded individuals seeking to enhance their personal growth, mindfulness, and connection to higher consciousness.
user flow
The user flow for purchasing a product on Shivaloka guides customers seamlessly from discovering spiritual and metaphysical items to a secure and efficient checkout process, ensuring a smooth and intuitive shopping experience.
UX/UI Design
Our UI/UX design services created a beautiful, immersive shopping experience that aligns with Shivaloka's spiritual essence. The design was carefully crafted using Figma web design tools, where we developed high-fidelity prototypes and layouts.
We focused on:
- A clean, calming design using earthy tones that represent spirituality and nature.
- Clear, intuitive product pages that help users explore products with ease.
- An enhanced product search feature to help customers quickly find what they are looking for.
- A streamlined checkout process with minimal distractions.
style guides
The style guide emphasized Shivaloka’s brand identity, which is deeply connected to spiritual practices and natural elements. The key visual elements included:
Soft, calming colors such as earthy greens, purples, and browns, evoking tranquility and peace.
Sleek, modern fonts that are easy to read, ensuring content accessibility.
Subtle imagery of Bali’s spiritual culture and metaphysical products, reinforcing the brand’s unique identity.
Responsive design
Our team developed a responsive and mobile-optimized design, ensuring that the website works seamlessly on all devices. Using Bootstrap for layout optimization and testing across various screen sizes with BrowserStack and Chrome DevTools, we ensured that the site delivered a smooth experience whether accessed via desktop, tablet, or mobile.
development
The website was built on WordPress to allow for easy content management. We utilized several tools and plugins to enhance the site’s functionality, security, and performance:
- WooCommerce Subscriptions for managing subscription-based products and services.
- Yoast SEO for improving the site’s SEO and organic search rankings.
- WP Rocket to optimize page load speed and performance.
- Wordfence Security for safeguarding the site from potential threats.
- reCAPTCHA for protecting the site from spam and ensuring secure form submissions.
- Contact Form 7 for user inquiries and customer support.
- Advanced Custom Fields (ACF) to create dynamic content and product information fields.
- WPBakery Page Builder for easy page creation and layout customizations.
This project demonstrated the importance of UX, SEO, and technical optimization in eCommerce platform development. Through a comprehensive approach, the SHIVALOKA website became faster, more user-friendly, and visually appealing, helping the brand strengthen its online presence.
Technology Stack
Figma
WordPress
Java Script
PHPresults
Significant Boost in Website Performance
40% improvement in page load speed (compared to the previous version of the site)
streamlined Checkout for Higher Retention
25% reduction in cart abandonment rate
Better UX Increases Sales
Increased conversion rates due to improved UX
Growth in Organic Traffic
Growth in organic traffic through SEO optimization
See more of our works
Are You Ready To Grow Your Website?
Understanding the ins and outs of website growth, we help ensure that your site grows over time with ever-increasing reach and accessibility. Not only do we employ the latest digital marketing techniques for driving traffic directly to your website, but our strategies also focus on gaining loyalty from those visitors so they come back again and again.
Leave your contacts to get a comprehensive and aggressive digital marketing plan taking your business to new heights.