Urban Stylers – Contemporary Streetwear for Fashion

Welcome to urban stylers

Where fashion meets individuality in the world of contemporary streetwear. Urban Stylers proudly presents a dynamic platform, thoughtfully designed to elevate your style and self-expression. Discover a new standard in urban fashion with trend-setting apparel, exclusive collections, and a community-driven experience. Urban Stylers: Where street culture and modern design come together to define your look.

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see the case study

services
- ux/ui design
- web design
- wordpress development
niches
- Personal Styling & Fashion Consulting
year
- 2024

problem

The old version of the homepage lacks a clear visual hierarchy and cohesive design elements, making navigation difficult and detracting from the overall user experience. It also doesn’t effectively showcase new features, like selling ready-made designer looks, which could be better highlighted to increase engagement and conversions.

solution

We improved the visual design of the homepage and all existing pages on the site, incorporating video and micro-animations that enhance user interaction. As a result, we have achieved a stylish website with convenient navigation and detailed information.

Site map

The site map plays a crucial role in the UX process by aligning content with users' expected locations, ensuring a user-centric approach. By organizing content logically and intuitively, the site map contributes to a seamless and enjoyable browsing experience.

UX/UI Design

The UI/UX design for Urban Stylers should prioritize a clean, intuitive layout with clear navigation, consistent typography, and high-quality images.

style guides

The main accent color chosen is emerald and its shades. The primary font is a sans-serif font that is easy to read.

Responsive design

Urban Stylers’ responsive design ensures a seamless, visually harmonious, and user-friendly experience across all devices, from desktop to mobile.

development

In the development of Urban Stylers, the team focused on building a responsive, user-friendly platform that could handle both high traffic and complex functionalities.

The project involved optimizing the site’s performance, ensuring fast load times across devices, and creating a seamless user experience for browsing and purchasing designer looks. A secure and scalable backend was implemented to support features like filtering and transactions, while robust security protocols were put in place to protect user data.

Technology Stack

Figma

WordPress

Java Script

PHP

results

150% Traffic Growth

Website visits increased by 150% in the first six months.

Higher User Engagement

Users spend an average of 5 minutes on the platform with 3+ interactions per session.

40% Conversion Boost

Personalized recommendations led to a 40% increase in sales conversions.

Successful Collaborations

Partnered with 10+ well-known streetwear brands and influencers.

Global Expansion

The platform attracted customers from 15+ countries.

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